“Kopi luwak” or “cat-poop coffee” is made from the beans of coffee berries that have been eaten and excreted by the Asian palm civet, or civet cat. To produce it, civet cats are captured from their natural habitat in Indonesia or bought at live-animal markets, confined to miserably small cages, and fed an unhealthy, unnatural diet that consists primarily of coffee berries so that producers can harvest the coffee beans from their faeces. This is not a delicacy; it’s a disgrace.
Kopi luwak isn’t a delicacy – it’s a disgrace. No matter which country you’re in or what assurances you’ve received, please don’t purchase or drink it.
Please urge Harrods, Rich Exclusive Coffee, Sea Island Coffee, The Roast & Post Coffee Co, and Bacha Coffee to stop funding cruelty to civet cats by ending the sale of kopi luwak today.
Join us in making a difference.
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Dear Mr Michael Ward (Harrods), Mr Richard van Wijngaarden (Rich Exclusive Coffee), Ms Britt Shaw (Sea Island Coffee), Ms Tabitha Wilson (The Roast & Post Coffee Co) & Mr Taha Bouqdib (Bacha Coffee),
I have just watched PETA’s exposé of the kopi luwak industry. The video footage shows farms with sick, injured, and dying civet cats suffering in tiny, filthy cages encrusted with their faeces. Suffering from open wounds and battling parasitic infestations, some of the malnourished animals were too sick even to move.
Producers deliberately mislabel the beans from captive civet cats as “wild-sourced,” deceiving customers and retailers. One farm worker told a PETA Asia investigator, “We label this as wild because even though the animals are caged now, they came from the wild.”
I am shocked to learn that your company sells this cruel product. The only way to ensure civet cats do not suffer is to stop providing a financial lifeline to the kopi luwak industry.
I urge these these companies to immediately halt all sales of kopi luwak.
Thank you for your time and attention.
Sincerely,
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